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Monthly Archives: March 2012

Content Strategy Applied 2012 in review

The two days (1-2 March 2012) are wrapped – it is time to take stock of the learnings that came of them.

CS AppliedIf I had to choose one word to sum up CSApplied2012, it would be intense: pretty much a non-stop roller-coaster of information and ideas; inspiration and levity. We managed such a flow of real-time tweeting that the event hashtag – #CSA12 – peaked into the top ten Twitter trending topics world-wide and draw the attention of the spam-bots. A quad-stream format meant there was more than enough content to keep anyone busy, and sometimes too many choices to make: does one go for the technical stream, or the localisation? It’s a hard life trying to take it all in.

As with my CS Forum write-up, I will go for recurring themes rather then a blow-by-blow account of the sessions I attended. Read more of this post